meme and temes

TED talk. Susan Blackmore.

This talk gave me a whole new set of tools for thinking as well as a new perspective on my own pursuits, for real. Richard Dawkins first coined the term meme in his 1976 book "The Selfish Gene". The definition of a meme is something that replicates itself, it can be anything from biology to an idea. In this talk Susan Blackmore expands on the concept and introduces temes, the next phase of meme-ary.